Jump to navigation

Vol 4 (AAC) No 8

Published 1st June 2011

Park Kwang-kee

President, Samsung Electronics Africa

The world’s largest electronics company has set its sights on the burgeoning African consumer market. At the Samsung Africa Forum, a flashy five-day conference in Nairobi, Kenya, in May, Park Kwang-kee unveiled Samsung’s strategy for the continent.

End of preview - This article contains approximately 234 words.

End of preview

Subscribers: Log in now to read the complete article.

Account Holders: Log in now and use your Account Credit to buy this article. No Credit? Top up your Account now.

If you are logged in, but still cannot access the full text of this article, email customer services or telephone us on +44(0)1638 743633.